5 Best ways to make an effective simple lead magnet
5 best ways to make a simple and effective lead magnet
Let me share with you how you can drive customers to your business and allow you to build a huge list of eager audiences to sell to ever and over again. A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address or other contact information. Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, eBook, whitepaper, video, etc.
A lead magnet:
✅ Has to solve a problem
✅ Has to be specific and quick to digest
✅ Has to have a high value
✅ Has to be instantly accessible
✅ Has to be able to demonstrate your expertise
Here are the 5 types of lead magnets that you can work with:
02:51 Video. A video is something that demonstrates you or your company’s skill to get results.
04:06 Audio TIP: No matter what lead magnet you have, attach some value to it. Like a $19 value or $29 value so they know it does have value.
04:36 PDF. Keep it interesting by keeping it short. People want results not a long document of facts.
05:58 Webinars. It can be a live or recorded webinar to demonstrate your expertise and then you can offer them your product at the end of it.
06:40 Simple checklist You can get ideas from Youtube and incorporate them to y our checklist.
Now that we’ve got all these different ways of doing lead magnets, how do you market a lead magnet? How do you get people to opt-in for these lead magnets?
There are so many ways! You can post it in your social media, you can actually put it in blogs, you could write on your website about it or you could even run ads. If you follow these tips you’ll be able to grow your customer base and have more people buying from you which is what we ultimately want. Now it’s time for you to get my lead magnet okay?
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