💯How to upsell to customers and improve the shopping experience
If you have a store and you’re not utilizing upsells, you are missing out on a tremendous amount of profit. In this video, I’m going to show you exactly what they are, how to do them, and how to be really successful at them.
I didn’t realize how important they were. When you’re first starting out you don’t get it but there’s more money to be made using upsells than there is the actual initial sale. The whole point of this is to increase your AOV (Average Order Value). We want it bigger and bigger and bigger because it’s a whole lot better to sell a lot of people in a big amount than a whole lot of people in a small amount. The reason being is you’re going to have fewer headaches, more repeat sales, and you’re going to have happier customers when they spend more money.
Upselling is actually selling more to a customer that has already purchased. Now, it could be more of that product, a premium of that product, or a be a VIP version of the product. It’s a more expensive version of what they already bought.
✅03:11 – UPSELLING VS CROSS-SELLING
✅03:52 – POST-PURCHASE UPSELL
✅05:03 – GET PERSONAL
✅05:57 – HOW MUCH DO YOU SELL THEM?
✅07:09 – USE KARTRA
You can see in this video that there is a lot of opportunities to increase your average order value but you’ve got to do it. Do this every single time you sell a product and increase the order value. Give them the opportunity to get something else. People don’t get offended because they’re going to think you’re trying to sell them something else and that’s your job. You’re a merchant online and your job is to sell them stuff.
If you have additional questions or any questions to do with selling online, don’t hesitate to leave them in the comments section below and I’d be happy to help you out.