8 steps to make a down-sell that converts
8 steps to make a down cell that converts. In this video, I’m going to show you exactly how you can make down-sells that convert.
✅1:24 – What is a down-sell? Offering a lower-cost item to a customer who declined your initial offer.
✅2:19 – Downsell Order
✅2:45 – Book – https://www.amazon.com/Great-American…
These are 8 steps we could use to make our down-sell work better:
✅3:56 – #1 – You could use a video.
✅4:28 – # 2 – Make sure it’s a related offer.
✅5:49 – #3 – Make the sales page for your down-sell congruent.
✅6:12 – #4 – You should automatically be added to their order.
✅6:48 – #5 – It should be a one-time offer.
✅7:01 – #6 – It should be a highly discounted item.
✅7:26 – #7 – Make the offer clear.
✅7:54 – #8 – Don’t be too pushy.
Keep in mind if they don’t buy this product, you don’t want to burn that bridge for future sales. You just want to make them a nice offer and let them know what a great deal it is and let them know it’s limited time.
Now, have you built any sales funnels yourself? Have you done any upsells and down sales? I want to hear about what you’ve done.
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